So, who/what/when is Generation Y?
According to Wikipedia, Generation Y “is said to be consisting of those people born between 1980 and 1998. To make things simpler, I will just consider Generation Y to consist of any of you between 1980 and 2000. So any of you between the ages of 8 and 29, this is you.
The next question is, what makes Gen Y different/special/unique?
To make the explanation simple, we are a generation that grew up in a rapidly changing, technologically innovating modern world. We’re comfortable with the current technology and we’re eager to embrace the technology of tommorrow. We’ve lived through the great housing boom, the dot-com bubble/burst, the exponential recover, the housing bust/credit-crisis/recession. Most of us have been highly educated, and the rest of us are smart enough without it.
In addition to technology, we’re aware of the burdens previous generations have thrust on us with global warming, loss of environment, growing debt, etc., and we are aware its up to us to ebb the tide on these issues (although we may think its unfair). In short, much like every generation before us, we are a reaction to the actions of previous generations and we will serve to act to change the world, for better or for worse.
Now, back to our normal lives, what do we want as a generation?
Although I know I’m being overly general, we as a generation want to be innovative, well-respected, well-off, and comfortable in our lifestyle. We have neither the frugal tendencies of Depression-era generations nor the lavish wants of the Baby Boomer generation. All we want is comfort, a job we enjoy, and amenities that we can enjoy in our free time.
For more, visit Gen Y Life Investing