Last 4-5 years has seen a tremendous growth in the rise of social networking sites and as every year pass by its’s influence in the society is increasing to a staggering level. And marketing is an important area where these social media have made its presence to be felt. Here are few benefits of placing your ad in these social networking sites.
Social networking sites have become a part of every one’s life. Most of the educated people around the world use them and especially it is a rage among the youngsters. Facebook alone boasts of having around 800 million registered users. If you place the ad in these social networking sites. There is a high possibility of your ad reaching a greater audience than conventional promotion.
And these traditional ads are not liked my many but the ads in the social networking sites like Facebook mingle with the content flow of these sites and hence if they like it they will have a peep into it else they will leave it.
Significant traffic improvement to your sites.
Advertising on these social networking sites can significantly improve the traffic to your sites if it is done effectively And these visits have a high probability to be converted to leads.
Increase your presence and reputation online
As many customers have chosen online mode to purchase their required stuffs. There are many groups and blogs in the social networking sites like Facebook that have already gained reputation among the people for their reviews or advice they provide. These sites are being re-visited again and again by these people and hence if the your ads are placed in these groups then there is a high possiblity of leading more traafic to your site and also built reputation for yourself.
Interactive advertising is an effective way to let more people know and discuss about your product. Social networking sites are the best place for this interactive advertising. Interactive advertising will help you to get connected with the people more effectively.
post your offers and discounts:
Many social networking sites have become popular by allowing business people to list their discounts and other offer they provide for their products. Some of them include Groupon and LivingSocial . As these sites have already attained a greater reach among the people if advertising is done on these sites the turn out will be better.
Instant Feedback for your products
Unlike traditional media which offers very little support for you to connect with your
customers these social networking sites provide you a two-way interaction between you and your potential customers. Queries and the doubts they have on your products can be very easily addressed and the customers will get an answer in a much more faster and comfortable way to their doubts.
But above all an effective social media marketing is a must to take an advantage over your competitors.