Each Internet Marketer will relay how important it is to build that list before you do anything else. The reason is that all things concerning marketing will navigate around a group or groups of online contacts. It’s similar to commencing a new store and having nobody turn up for the event, that would be ridiculous right? Well it’s similar for online
marketing. Establish your list first, then you have your
first customer base to work on. Make the
quality of what you offer FANTASTIC and they will
stay for more of what you offer.
You start with something significant but strong in value and
over deliver on quality. Your report or product can be on any
topic, with a bit of work put
into it first will lead to success at the end to ensure that
it is a product or item that clients will
Taking the time to KEYWORD RESEARCH, yes that’s
correct, I did say keyword research, to help you find or
discover which idea will be the best and strongest to run with will set you up in a stronger
position for success than most. Write down 20 ideas –
anything you think you can easily and knowledgeably
promote. Put some deeper thought into this first step, it will
determine what you will end up with. Keyword research the first 10.
What you are looking for is around 15,000
Global Searches per month (around 500 searches a day) for any
combination of the main keyword and a secondary keyword for
the same idea in total. You are looking for LOW Competition. That’s a
strong contender. Write down the top 3 of those 10 idea’s. Repeat
the exercise with the second 10 idea’s. Choose the top 3.
Consequently you have the top 6 ideas and you want to cut those
down to just 2, maybe 3, depending on the
results of your next search. Go to Market Samurai or any
other Online Keyword Data Tool and research those 6. Looking for
relevancy of your keyword or 2 keywords, traffic breakdowns,
and confirming competition levels, which 2 give you the best result? Choose one and get
Researching will give you other idea’s and cause you to see some
things from a different
perspective. It will also alert you to related keywords that may just be much better to use if the relevancy is there.
All in all the best and greatest objective of it all is just knowing whether the project you are about
to invest so many hours into – will win – or lose – before you even
Creating a list will require an autoresponder
which are very easy to use. It’s the same with anything you
do, spend a little time once, into learning how to use it and
you’re on your way. An autoresponder will
eliminate the hard yards for you.
You do not necessarily need a website, but having one makes
it easier and more attractive. They are only a
few bucks a month anyway, no more than 2
cups of coffee.
So decide on your product, just a free report on any
desired theme; it could be
a remedy for arthritis or a cure for
baldness, or maybe even on weight loss, although that’s a fairly common market with quite high competition, so this is
where your research will come in. You may have even discovered something great that works on the Internet. You can
sell that stuff with bonuses or offer it
as a free report with a lead to something more substantial.
The opportunites are infinite.
To start with, if you are completely new,
you can start with free blogs or websites like Blogspot or WordPress,
or you can dive right in with a purchased domain and
buy hosting. Once your website is ready to go, choose an autoresponder service like Aweber, or
Getresponse. Whatever your choice though
should be the one you keep using, it’s difficult
to change autoresponder services and sometimes messy.
Most marketers usually just start using another service
for a new project as there are one or two of them that
provide a more advanced product and cost much more too. But sometimes they are necessary.
As a new internet marketer, you are bound to
make mistakes but you will only make them once. Whether you are new or not
though, Building that List is something that anyone
getting into email marketing needs to know, and, if you
choose not to take the time to educate yourself,
you will, one day in the not so distant future, be kicking yourself for not doing it. It’s the concrete
slab before the building is constructed, its the boiling
water before being tipped into the coffee cup and without
your List, you will have no reason to