How To Write a Cover Letter for a Sales Associate Job

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When applying for a sales associate job a cover letter should be sent along with your resume. An effective cover letter should be specific to the position you are applying for, relating your skills, accomplishments, and experience to those noted in the job posting. Your cover letter is the first document your potential employer views, so make a good first impression!

STEP 1: Type your name, address, telephone, fax, and email address at the top of the page. Be sure to center this information. Then enter four spaces.

STEP 2: Type the date at the left-hand side of the page. Continue to type the rest of the letter on the left-hand side. Enter two spaces.

STEP 3: Type the employer’s name and address. If you only have the address of the company, then type ATTN: Human Resources. Enter two spaces.

STEP 4: Type the following: RE: Sales Associate position.

STEP 5: Type two spaces, and add the salutation, such as Dear Mr. Anderson. Always include a colon after the salutation. If you do not know the name of the employer, then type “Dear Human Resource Administrator.” Enter two spaces.

STEP 6: Type the first paragraph of the body of the letter. This paragraph should explain what is your reason for contacting the reader, and why you feel you are qualified for the job. The following is an example:  I am seeking the position of Sales Associate as advertised on March 30 in the “Pleasantville Times.” I am qualified for this position because of my salesmanship abilities and my numerous contacts with the business and private sector for the past ten years.  My enthusiasm, communication, and organizational skills have enabled me to achieve success.

STEP 7: Enter two spaces. Type the second paragraph of the letter. This paragraph should include a brief introduction of any degrees, awards, licensure, or achievements. The following is an example:  Having graduated with bachelor of art degrees in Marketing and Education, I pursued successful careers in business development, sales, marketing, fund raising, and teaching. Each career provided me with an opportunity to utilize all of my skills and talents to achieve results.

STEP 8: Enter two spaces. Type the third paragraph of the letter. This is the closing paragraph and needs to include some sort of instruction the reader should take. The following is an example:  I look forward to hearing from you to schedule a mutually convenient appointment. I am very enthusiastic about the possibility of working with you.

STEP 9: Type two spaces and add the following sentence:  Thank you in advance for your time and consideration.

STEP 10: Enter two spaces and type your closing, which should be “Sincerely” with a comma placed after it.

STEP 11: Enter four spaces and type your full name along with any appropriate title.


* Keep your cover letter to one page.

* You do not have to list every detail included in your resume for the cover letter, just enough to pique the interest of the reader. Don’t embellish. I know this is difficult to do, but just try and stick with your skills and accomplishments.


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