Orville Redenbacher's Smart Pop! Butter Microwave Popcorn

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Though it has been on the market for a while, this year was the first time I tried Orville Redenbacher’s Smart Pop! Butter Microwave Popcorn.  Up until 2011, the Orville Redenbacher brand was my favorite with its Movie Theater Butter version my absolute favorite.  However, over the past couple of the years, the brand has gone downhill for me, with bags not popping fully, leaving me feeling like I was wasting my money.

The Smart Pop! is 94 percent fat free and made of 100 percent whole grain, so it is supposed to be a healthier popcorn choice. I was curious, not just to see how it tasted, but if it popped better than my normal varieties. As for the latter, it did pop a little better, but I still felt like it was not doing as well as I would expect. There were still too many unpopped kernels, especially for this expensive brand name.

I purchased the three bag package so my opinions come from these three bags which I had over a short period of time.

The taste was pretty good.  I did not really notice a difference from it and the regular version of the popcorn. That is not always the case with so-called healthier food choices, but it was in this case. I would eat it more often if the bags would just pop all the way.

I really do have an affinity for the Orville Redenbacher brand, but I just do not know what has called their popcorn bags to not fully pop with regularity anymore. I do not have the issue with other brands, not like I do with this brand. With the product being higher priced, I expect more as well, but except for taste, I am disappointed more often than not.

I felt that there was enough butter on the product to please me, and that is something that I am fussy about. I could probably enjoy this variety on a regular basis, if not for the popping issues.

So, kudos to the brand for offering the Smart Pop! and making the butter flavor work.


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