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Lately, there is one term on the rise, that is Web 2.0. This term is used to describe the application of new-generation Internet applications that are revolutionizing the way we use the Internet. All these applications lead us into a new round of Internet use that is different from the previous generation in the mid-1990s.
And do not be surprised, these days many Internet applications which label themselves as “Web 2.0”. In order not to be fooled, we would first have to understand first what is meant by Web 2.0.
Well, for this there is a very good article that is What is Web 2.0 written by Tim O’Reilly. Incidentally also Tim O’Reilly is one of the originator of the term Web 2.0. So from the article iini we can get information at first hand!
In brief, here are the characteristics of Web 2.0 applications (taken from the article What Is Web 2.0):
1. The Web as Platform
Web 2.0 applications using the Web (or Internet) as its platform. What is meant by platform? Platform here is where an application is run. Examples of the famous platform is Windows, where there are applications such as Microsoft Office and Adobe Photoshop. Using the Internet as a platform means that these applications run directly over the Internet and not on one particular operating system. An example is Google which can be accessed from any operating system. Another example is Flickr which can also be accessed from any operating system.
The surplus is clear, Web 2.0 applications are no longer restricted to operating systems like Windows. And we do not even need to install anything to use these applications!
2. Harnessing Collective Intelligence
Web 2.0 applications have unique properties, using intelligence from a lot of people collectively. As a result comes very large knowledge base that results from the combined knowledge of many people. Clear example is Wikipedia. Wikipedia is an online encyclopedia that allows anyone to create and edit articles. The result is an online encyclopaedia of a very full article, even more complete than the commercial encyclopedias like Encarta! Another example is del.icio.us where all the people sharing the links they find interesting. As a result we can find the “jewels” in Web browsing combined results of thousands of people. Blogosphere is also an example of collective intelligence because everyone can write his blog on their own and each link with one another to form a network of knowledge, much like the brain cells are intertwined with each other in our brain.
3. Data is the Next Intel Inside
Power of Web 2.0 applications lies in the data. Internet applications that work is always supported by strong data base and unique. An example is Google, whose strength lies in data collection and data management web pages on the Internet. Another example is Amazon that has more data book is not only incomplete, but also very rich with things like reviews, user ratings, links to other books, and so forth. This means that companies that excel are the companies that master the data.


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