Boosting traffic to your blog can be a complex process. There are many different techniques that you can use to boost traffic to your blog. Some of these techniques are more effective than others, and the effectiveness of some techniques can lessen as time goes on.
One great way to boost traffic to your blog is with comment marketing. Comment marketing, simply put, is the process of leaving comments on other blogs whose topics are related to the topic of your blog. The most effective sort of comment marketing includes not just leaving a one-line “that’s great” comment, but rather adding something significant to the topic. Adding value to the discussion will get you noticed by the blogger as well as that blogger’s readers. It will make them all much more likely to read your blog, and recommend your blog to others.
Another way to boost traffic to your blog is with social bookmarking tools. These tools, such as Digg and StumbleUpon, are designed to allow web surfers to share their favorite web sites with other web surfers. If you can get a high number of votes on Digg, for example, you will be put on the front page, which will drive hundreds or thousands of readers to your blog.
Search Engine Optimization, also called SEO, will also boost traffic to your blog. SEO is the process of making your blog and your writing more readily recognized by search engines like Google and Yahoo. Once search engines know that you are there and what keyword topics your blog deals with, those search engines will send traffic to your blog.
Article marketing is yet another way to drive traffic to your blog. To use article marketing, you will need to write articles and publish them to article directories, such as Helium. Some directories, like Helium, allow you to put a link back to your blog on your “About Me” page. I have received many visitors from Helium in this way. Other directories, such as eZineArticles, allow you to put links to your blog inside the article. The advantage to Helium, of course, is that you also can earn revenue right here from your articles, whereas this is not the case at eZineArticles.
While none of these methods is guaranteed to get you thousands of readers, they should help to boost traffic to your blog.