Many are said and written about search engine optimization with lengthy explanations for promise of sure-fire solution by buying their products. They also lead to more readings pointing to many directions and links but what are they trying to impart? Just title and keywords.
It is true that keywords play major role for search and right choices of words give you the edge. It takes lots of practical thinking and experimentation to achieve this. Ask yourself when you do a search. Normal thing is you use simple, common words that target what you are looking for. Most searchers use one or two words and they are presented with so many results. This is the reason why expert internet marketers coin their words to phrases – a way to include other words targeted.
When you write an article or a blog, the most difficult part is choosing the title. Right title for you might not be right for some. A title must catch attention and that wins your way to the content. Your title must summarize the totality of your article. This is the moment where ingenuity comes in by choosing an enticing banner. Crawlers never miss a good title. They like something interesting especially if compactly described with the details in few strong words. A word has power and it must not be taken lightly.
Examine and experiment with your blog title. When you hit the right one, traffic increases. Remember also that keywords are the soul of your article. They are door openers for the world to find your work.