The Google Page Rank or PR for short is a ranking system created by Google that assists with their search algorithm. Each website is assigned a value from zero to ten with ten being the highest. When your website is brand new it is automatically assigned a value of zero. Your goal is to get that number up to ten, which isn’t easy, but it can be done, it just takes work.
Realistically you are looking to achieve five to eight which is really good. With that said here are some techniques you can use to help increase your Google Page Rank and appear higher on those Google search listings.
Google looks favorably upon websites when other websites link back to them. The more links you have pointing to your site the better and the higher PR those sites have that is even better yet. In other words a website that has a PR of 5 that points back to your website has a higher value than a website with a PR of 1. Although there is nothing wrong with a website that has a PR of 1 pointing back to you, it just means you will need more of them.
There are two types of links that can refer back to your website, they are reciprocal links and one way links. Reciprocal links are links in which a website places a link on their website that points back to yours and in return you put a link to their website on yours. This process is also called a link exchange. You can spend many hours surfing the net and contacting websites individually or you can look up websites that are specifically designed to handle link exchanges. Doing a Google search on the words “Link Exchange” will yield you plenty of results. There are also plenty of free options out there.
One way links are exactly what the term implies. A website has a link pointing back to your website and you are not obligated to return the favor. The best way to do this is through article marketing. That is the process of where you will write an article and post it to various article directories and include a link to your website in a resource box. Then bloggers pick up your articles and post them on their blogs which includes your link. Google looks favorably upon one way links.
Finally, you can partake in discussions related to what your website is about on various social networking sites and message boards. In the discussion areas they allow you to have a signature line. In your signature line you can post a link back to your website. The more active you are in those discussions with relevant information the more often your link will appear.
There are the three ways I recommend to help increase your Google Page Rank. They are all free which is very helpful and regardless of what you read you can not go from a zero to a nine in a couple of months. The Google algorithm does not allow for it. Be prepared to work at it and in no time you can climb up that Google PR ladder.
Do not forget you can use this article on your own website or blog by simply copying and pasting the code from the “Syndicate this Article” section located on the right.