Information based marketing or article writing has turned out to be a major business tool for online businesses.For this reason therefore we try to address certain mistakes made that can influence negatively the purpose of article writing .
Materials abound that people can use to improve article writing or make its promotion more effective.However if a good content is submited to any medium say directories without following the stipulated guidelines,such content will not get the required exposure.
It is very important for a writer not nto confuse what he wants to promote with his reason for writing them.Major benefits of article writing includes generating leads,branding and promotion and these are part of efforts to acheive an overall goal.Therefore the article must be focused on its primary goal i.e content that attract people to his site and resource box
A purpose can fail due to inexperience to harness opportunities available to it.For example one of the reasons for article writing is to get backlinks to the site.To acheive this keywords are neccessary.These keywords can have a negative effect if used too frequently in an article or if not used at all.We must do our best to ensure that what we set out to do is acheived.
Many writers may only be concerned with getting visitors to their site without finding out what the publishers really want.It is important to know what they want because they are the ones that can really expose you for theworld to see.So instead of been overly concerned about visitors do follow guidelines in writing your article