As we all know Google is the king of search engines. They have a very unique, yet secretive algorithm that returns millions of results in a matter of seconds. It doesn’t matter whether you are searching “weight loss”, the “environment” or the latest news on “Paris Hilton”, Google can return results faster than you can say “Britney Spears Comeback Queen under Circus Big top”. Say that 10 times fast.
Besides Google there are a variety of search engines out there such as Yahoo!, Lycos, Ask and of course one of my favorites Dogpile. It is possible to get your website to the top or near the top of all of them without focusing in on any one of them. There are two things that all of them look at, keyword placement and the number of links pointing back to a website.
This technique I am going to tell you about covers both of them, and won’t cost you dime. I am sure you see all over the Internet hundreds if not thousands of companies claiming even guaranteeing your website at the top of search engines. Save yourself the time and money and do it yourself. It will not cost you any money and in fact the only thing it will cost you is some of your time.
The best technique for increasing your site’s popularity (which is invariably what you are trying to do) is to write articles about something related to your website (your keywords) and then have a link in a resource box at the end of the article pointing back to your website (the link). You will then submit your article (with a resource box) to various article directories such as Bukisa (my favorite, because you can actually earn money on the number of views you get) or Article Dashboard and sit back and watch your results move up the search ladder.
Your website and/or blog is about something specific. Let’s say your website is about your favorite NFL team. Simply write an article about 400 to 600 words in length about your NFL team, make sure mention the team name often to get those keywords in there, and submit it to the previously mentioned directories.
Each article should consist of a resource box at the end of the article. This resource box is where you will enter in something to affect of, “John Doe is a huge fan of the New York Giants NFL team. You can learn more about the New York Giants by visiting John’s website at www.MyGiantsBlog.com.” You get the point.
Do you see how the resource box not only includes good keywords but also your website address so people reading your article can find you?
Those directories allow their visitors to reuse articles on their website for their own websites or blogs. So say for example you wrote a great article about your NFL team winning on Sunday and other fans of that same team come along to those article directories looking for content for their own blog and they really like your article. What they will do is get a copy of your article (resource box and all) and post it on their website. This is called syndication. Without lifting another finger others are syndicating your article all over the Internet, creating more links to your website. The more links pointing back to your website the more valuable search engines look upon your website, and in turn the higher your website will appear in search engine results.
Sounds simple right? That’s because it is, and a lot of people do not do it because it takes time, patience and work. You will get some articles that will be picked up by as few as 10 people and I have had some articles picked up by as many as 400. I recommend writing one article everyday and submitting them to these article directories. In a month’s time you will have 30 articles out there getting syndicated all over the Internet pointing back to your website or blog.
Now sit down and start writing. You are an expert at whatever it is your website pertains to. Show everyone your knowledge on the subject and get those links for your website or blog.