Many Leading Gurus vow that the real profit is in the list, but as a new marketer you are finding it extremely difficult to stay on track, not yet being well-educated on where to start from is one of the biggest obstacles you will face. You know that you have to take the time out to learn this method as you have heard so many success stories about people making jillions from their opt-in-lists.
Now it’s certainly easy to find a cheap autoresponder or even a free auto-responder! But then you get to a stage when you feel like you know all there is to know about building an opt-ins, you have bought hundreds of books and followed the guides step by step, as far as you are concerned you know how to build an lists off by heart, you take your first steps, however a handful of months down the track you find yourself checking out your statistics as only a very small percentage of your list have actually purchased anything from you.
You start to question yourself, what could I be doing wrong? Why are there so many success stories all over the internet, you see that people claim to have earned rich with one single email, yet you sit there feeling like a failure. I have three tips that might just turn that around for you!
First, It’s All about Trust! You need to get your members to trust you and your recommendations, just by first appearance your opt in list does not make you an expert. You need to dispense as many articles as possible related to your corner to get your name recognized as an expert in your field.
You actually need to be looking at something that you are truly interested in promoting, if you aren’t then you could find it to be extremely hard work. If you know something about your chosen niche it really cuts down on the research. Helping people out with their queries will come naturally.
Second, Find a product or service that people want and need. Although it may not be your forte, if you provide a service and product that you have researched and learned about well, you can carry it on forward. Invest your time, effort and money that you could sell as well as the buyers or subscribers of your opt ins can use. While it is true that it is best to sell something that you have interest in, there are not many people who have the same interest as you if you decide to sell something that is not entirely popular or profitable.
Do your research well and you would see the profits come in. Also provide your subscribers with promotional material that they could actually use and spread around.
Third, Make friends with other opt-ins marketers. This is basically beneficial especially if it is someone who has already launched a successful ezines. These are people that have the experience in this venture and experience is still the best teacher. While there are many articles available for you in the Net to use, there is nothing like getting a first hand account from someone you trust.
Experienced mail out providers will be able to tell you what to do and what not to do because they have played out through it. While different situations occur for different people, the typical concept can still be very helpful. There are many things to avoid and these people will be able to tell you all about it.
Finally, Remember that creating a profitable lists does not just happen overnight. There are many preparations and effort to do. Ezines are built from scratch, and as your list grows, you should also assert the quality of your list.
Keep it organized and manageable. Get or hire help if need be, just make sure that your subscribers are happy and satisfied and they will be willing to listen to advice from you!
Article By Victoria Gates the “Guru Mom” – JourneyForSelf.com