Affiliation can be a key way of increasing revenue within your web site. With a little research it can be quite easy to add complimentary sales opportunities to your site and once done such a route will only require a small amount of maintenance to keep the pennies rolling in.
So what is affilliation? This is where you provide links to another on line business that sells a product or service on your website.
Within that link is a tracking code that shows the on line business the link points to that it is your site that has provided the referral. If the person who has followed the link then buys something from the linked business, you are rewarded.
Many on line shops have an affiliate programme. This can be found either by looking at the site menu or sometimes you have to look at the bottom of the main page of an on line shop to find their affiliate link. If you follow this link you will find details of that particular on line shops affiliate programme and what you have to do to join it. They will also detail how earnings are made. It is for you to decide if their particular system is the right one for you.
The easiest way to find affiliate programmes is to simply search on line with affiliate in the search string, adding a product if you want to tighten your search.
It may be that you sell into a market segment on line with your web site, but do not have a wide range of products. It is easy to expand your product availability by using affiliate links to products that you do not sell. This way you can at least earn via the affiliate programme even if you do not make a sale personally.
Another excellent use of affiliate programmes is to provide revenue for web sites that do not sell anything but the site owner either wants to support site costs or simply wants to earn revenue from his site. In this sort of case a wide range of affiliate programmes may be better giving visitors to their site a bigger range of products and services, therefore increasing the chance of earning from the site visitors.
An efficient way of managing affiliate sales is to join an affiliate provider. These providers are Companies that work for individual businesses and manage their affiliate programmes. To a site owner this is an efficient way of accessing many different affiliate programmes and the provider has easy routes for programme banners and links. They also collate payments so that you only have to have the one accounting link for all your affiliate earnings.
As to which affiliate programmes are the most profitable and worthwhile revenue wise, as with most things, well known financial service affiliate links usually pay well. As do those selling cosmetics, body care and auto parts also provide a profitable partnership. Because you will be linking these on your own website, you are not tied to these affiliates for any longer than you wish to be, so ones that do not provide you with your expectations can be discarded in favour of ones that do.